InterviewNo Comments

Beta Users

Founders Canada Beta Committee is a group of professionals who test Canadian start-up products and provide valuable feedback. It is free with unbiased options from experienced professionals. We have interviewed every of our Beta Committee members in regards to their experiences and advice about product testing. Let’s get to know our members now!

 

Jun Yang – Software QA Engineer

Would you like to tell me a bit of your experiences in evaluating/assessing products?

I am experienced in user experience and accessibility.

In your opinion, what makes a great product?

In my opinions, a great product should be user friendly and attractive. The layouts could be more visual to catch the audience’s eyes right away.

What are you some of your favorite products out there?

Speedify is one of the products with new topics and it attracts me immediately. It’s very functional and it can provide customer needs. In addition, the first version of the product should have minimal variables and focuses on customer experiences. It is also important to secure customers’ personal experiences.

What advice do you have for start-ups when it comes to getting users and feedback for their products?

Knowing the product from the user point of view and the problems you are trying to solve for users are the keys. I would suggest Beta Committee for Start-Ups to get real and objective feedbacks of their products.

 

Jennifer Chin – Community Manager

Would you like to tell me a bit of your experiences in evaluating/assessing products?

I have assessed 3 products so far and I have provided my opinions in making sure there is no bugs in the product as well as being beneficial to the users.

In your opinion, what makes a great product?

Knowing your customers and creating values for them are critical. Start-up should keep in mind that the product cannot be too expensive for the market but it cannot be too cheap for innovations either. Solve problems for users is the number one priority.

What are you some of your favorite products out there?

There are many great digital products that I have been using such as Sketch which is very easy to learn and a social media platform called Buffer that makes scheduling really well.

What advice do you have for start-ups when it comes to getting users and feedback for their products?

In order to make a successful product, it is very important to focus on one key function of the product and make it stand out. The first version of the product should make people to have the abilities to visualize the final products. My advices to Start-ups are to ask as many people as you can and not stick with circle of friends or family. Go out and test your products to the potential audience who may be actually using the products.  Make your decision data driven but not gut driven and to build a good team with people who are able to contribute.

 

Sam Kawtharani – Cofounder Seedlify

Would you like to tell me a bit of your experiences in evaluating/assessing products?

I have experiences in multiple products as well as media and editorial platform. Some of my own focuses are on more payment and mechanised products along with user experiences. In regards to product testing, I used a method called “Grandma prove” which means the product should be easy and user friendly that grandmas can easily understand its functions. It should not be complicated.

In your opinion, what makes a great product?

Being simple is the very first step. There could be a simple layer first and more details at a later stage to make it a great combination. A great product should have a minimum function at the first layer but there is more If you discover.

What are you some of your favorite products out there?

Some of my favourite products out there are the Fantastical Calendar and Slack. They are easy to use and very functional.

What advice do you have for start-ups when it comes to getting users and feedback for their products?

My advices to the Start-ups would be focusing on MVP and have the minimum functionality to solve the problem. It is also essential to understand customer needs and to have solutions for features that are clients ask for. Simplicity is the key. Keeping up with new trenches makes your product more competitive in the market.

 

Lily Che – UX Designer

Would you like to tell me a bit of your experiences in evaluating/assessing products?

In my opinions, paying attention and keep up with IT trends are the essentials for new products. Whenever I start new projects, I am looking for new inspirations and user enterprise.

In your opinion, what makes a great product?

It is important to have feedbacks from customers that you are targeting. Never before and never after. Putting considerations forwards and being humble about feedback is the key to greater improvements. You need to find the questions right. A yes or no answer does not give feedback. Ask your question more opened ended and try to get as much details as you can.

What are you some of your favorite products out there?

One of my favourite products is Amazon. Amazon has complicated architecture but it all comes together as a whole.

What advice do you have for start-ups when it comes to getting users and feedback for their products?

Some of my advices for new Start-ups would be a focus on teamwork. Great products do not come from one person. Work efficiently with efficient team management helps to make the progressive more smoothly.

 

Nicole Fernandes – Business Manager

Would you like to tell me a bit of your experiences in evaluating/assessing products?

My experiences is less in evaluating products but more in focusing the experience as a user of the product.

In your opinion, what makes a great product?

In my personal opinion, good products need to have features that nothing else have or it makes you something that you cannot live without.

What are you some of your favorite products out there?

One of my favorite product would be Apple. It gets people to line up for it to crave for it. My iPhone makes my life easier along with its apps. Apps such as Serums and Wunder list allow people to set reminders to make my life more convenient.

What advice do you have for start-ups when it comes to getting users and feedback for their products?

First version of the product has to be unique to stand out in the crowd. Start-ups should start testing as soon as possible. Getting unbiased opinions in other industries would be helpful.

 

Alex Conde – Community Manager

Would you like to tell me a bit of your experiences in evaluating/assessing products?

Working in communications and marketing I spent a lot of time analyzing the products of the companies I work for and those of our competition. We determine use cases and messaging prior to launch and adjust to address the competition.

In your opinion, what makes a great product?

A great product is one that changes my life while working with my habits.

What are you some of your favorite products out there?

A smartphone is a good example. It changes how I interact with the world. Social media channels like Twitter and Facebook do that as well. They expand what I can do without forcing me to sacrifice anything.  Apple in general does to notch product design. I tip my hat to them for that. But good products aren’t limited to consumer products. Wave and Freshbooks make top notch accounting software. They will never make me think accounting is fun, but they do a good job of making it easy. Google (the search engine) is a top notch product too. Asking for things based on a location (such as restaurants near me) makes life significantly easier. First product versions often have rough edges, but they need to have a strong use case and potential. I’ll spend a lot of time working with a product and providing feedback if the product is useful and has promise. Rough edges are very forgivable if the product is useful.

What advice do you have for start-ups when it comes to getting users and feedback for their products?

I’m a huge fan of getting a minimum viable product out to users for testing and feedback. Real users can break your product in ways you’ve never imagined.  They will help you find bugs and provide an incredible amount of constructive feedback for you. Basically, the sooner you get feedback, the better off you will be. When it comes to building great products, don’t be afraid to pivot and evolve. The greatest products today are often greatly evolved from their origins.

 

Sanda Ajzerle – Startup Founder

Would you like to tell me a bit of your experiences in evaluating/assessing products?

I’ve been a member of the Beta Committee for 5 months now, and I am currently a member of the Hatch incubator at Carleton University myself. As a member of Hatch, I’ve had a lot of opportunities to have my product evaluated by my fellow cohort as well as experts brought in by the incubator, so I’ve been lucky to have such a great set of resources to support my product development process. As a result of that, I’ve tuned into the main feedback that I myself tend to get, and the feedback I’ve given to other start-ups.

In your opinion, what makes a great product?

There is one thing that can basically guarantee the success of a product, and that it is if the product solves a problem. Anyone can start a business and can be a marketing whiz and end up selling a lot of product that no one actually needed or truly wanted, but in order for the growth and sales numbers to be organic and sustainable, the product has to solve a real problem that consumers have. That way, the product will sell itself, and you will have created not just an object, but an actual solution that makes someone’s life a little bit easier.

What are you some of your favorite products out there?

My favourite products are the ones that have been so good at solving a problem that they’ve actually changed the way something is done. For example, Square, which is both a service and a product, has succeeded in allowing tiny merchants to accept card payments where before, the cost of doing so was so prohibitive that even some small more-established businesses struggled with the cost of a card machine. Plus, the service is so easy and intuitive that it’s hard not to use it.

Another great one is the Raspberry Pi, a fully-programmable mini-computer that not only encourages learning and creativity in the most fundamental manner, but it also single-handedly contributed to the development of a whole new population of creators who then go on to develop their own great products. Prior to the Raspberry Pi, such systems were usually way more expensive and inaccessible to many people around the world.

What advice do you have for start-ups when it comes to getting users and feedback for their products?

While feedback from everyone can be valuable, it’s best to get feedback from people you don’t know. Your friends and family – while they mean best – are sensitive to your dreams and emotions. Try to get the product out to people who aren’t afraid to be honest. You can find these people anywhere from targeting Facebook groups to university campuses, or by submitting something to our Founders Canada Beta Committee!

Share

Comment closed!